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︽英文文献翻译︾实习报告
题目:6—>>>>11
姓名:陈世龙学号:0902050233>>>>>>>>
学院:管理学院专业:工商管理班级:>>>>>>>>>>>>指导老师:朱春燕、朱黎佳>>>>时间:2013年1月18日>>>>
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【原文】:6—11
Answeringasetofcritical,next-orderquestionswillhelpadvanceeffortsanddeliversignificantbusinessvalue.Theoverarchingquestionishowtodevelopandsustainaservicecultureandmind-setinhistoricproductcompanies.Specifically,itisvaluabletounderstandhowtochangetoaserviceculture,howtocreateandleverageaburningplatformtoinitiateandsustainculturechange,andhowtoovercomeresistancetochangethatmayexist.Thisleadstothebigquestion:Canacompanytransformthecurrentemployeebasetooneof"thinking"and"acting"servicesandsolutionsratherthanproducts,orwillitbenecessarytohirenewemployeesoracquirecompaniesthatalreadyhaveanestablishedserviceandsolutionsculture.
JoeDoyle
AdministratoroftheGovernor'sofficeofConsumerAffairsTheStateofGeorgia,UnitedStates
Georgiastategovernment'sCustomerServiceInitiative,launchedbyGovernorSonnyPerduein2005,emphasizestherelationshipbetweencomplexorganizationsandtheircustomers.Theinitiativeengagesmorethan50executivebranchagenciesthatprovidenearly2,000uniqueservices,includinghealthandhumanservices,education,publicsafety,economicdevelopment,andtheinternalmanagementofthestateitself.Wearefocusingontheserviceexperiencefromthecustomer'spointof