纸质书与电子书（Paper books and e-books） 纸质书与电子书(Paper books and e-books Comparison of paper books and e-books Books are the main tools that human beings use to record all achievements, as well as human emotion, knowledge and experience Important media , It has contributed greatly to the development of human civilization. The paper books in this article are paper relative to e-books Traditional publications for the carrier. For example, daily publications such as books, newspapers, magazines and so on, all of which belong to paper Quality book. According to the General Administration of press and publication, the term "e-book" refers to text, pictures, sound, images and so forth A digital publication, and a set of stored messages for embedding or downloading digital text, pictures, sound, images, etc. Handheld reader with quality and display terminals in one. At present, the domestic academic circles and all circles of society have tentatively identified: E-book "Generation List the digital publications that people read , Therefore, it is different from traditional publications based on paper , E-books are using computing Computer technology will be certain text, pictures, sound, images and other information , In digital form, recorded in light, electricity, and magnetism as media In the device , To read, copy, or transport by means of a particular device. "E-book" also means "reading electricity" The handheld reader, the handheld reader, is a portable handheld electronic device designed for reading digital books, It has a large screen display, built-in Internet chip, you can easily buy and download digital books from the Internet, and With a large amount of memory, a large amount of digital information can be stored. With the development of electronic ink technology, handheld readers are already available Allow people to read books for long periods of time. The mainstream handheld reader on the market has the founder of science and technology, Tianjin Jinke V8 , Intellectual GSL Dutch orchid IREX . Predicted Two thousand and nine The number of e-book users in 2013 was Eight thousand and three hundred Wan ren, Actually as Ten thousand and one hundred Wan ren, First break million. Two thousand and nine Year, charge - Read the market and achieve sales revenue Nine thousand and seven hundred Million yuan, Mobile phone reading market to achieve sales revenue Five thousand seven hundred and sixty Million yuan dedicated handheld reading terminal Market sales revenue Seven hundred Million yuan. Two thousand and nine Annual growth is mainly charged by reading the market, mobile phone reading market and dedicated handheld - Personal market driven by reading terminal market, compare Two thousand and eight Year, Personal market growth 54.9% , China e-book - The personal market has entered a period of rapid development, and China's e-book market will transition from the institutional market to the personal market. Besides, Predicted last year Two thousand and nine The output value of China's electronic book market was Two point seven four Billion yuan, Actually as Two point eight seven Billion yuan, Growth exceeded expectations. collect - Fee reading market, Mobile reading market, The rapid growth of the dedicated handheld reading terminal market indicates that the Chinese e-book market The focus has shifted from the traditional institutional market to the consumer market. Estimate Two thousand and ten The output value of China's electronic book market was - Five point nine eight Billion yuan. First, the advantages and disadvantages of paper books ( One the advantages of paper books One , From the point of view of collection, Basically, electronic publications do not have collection value. A reader who bought hardcover books said, Although this book is more expensive, but also after collection, this is no substitute for electronic publications. Two From the point of view of the convenience of reading, the paper material has great advantages in fuzzy indexing, and electronic publications are usually accurate Positioning, but it is not conducive to rapid review content before and after, in the grasp of content logic deficiencies. Three From the sense of reading achievement, in the process of reading paper materials, the dwindling pages can bring people a certain amount of reading Reading a sense of achievement can increase people's desire to read, and help to grasp the progress of content in reading. Four From the comfort level, The paper material is more helpful to relieve visual fatigue under the influence of light diffuse reflection. Five From sharing, although free work on the network sharing speed unprecedented, but with electronic locks electronic The book is not conducive to lend in between friends. Six From the extent of the error, although the online book prices are more attractive, but the network download e-book errors, so very Many people believe in traditional paper books. Seven , When the plane takes off or lands, Paper books don't need to be collected. Sixty-four Mccann, Jamie, a Washington writer of the year (JamieMc- Kenzie Say, " Not long ago, on his plane to Seattle, When he saw his passengers were forced to shut down when the plane took off - Kindle He felt a sense of superiority when reading the reader. That man might have One Ten thousand books can be read, but the plane takes off The person who can continue reading is me." ( Two The disadvantages of paper books One , Paper books are not conducive to environmental protection paper products, a large number of paper, large areas of forest, no e-book, environmental protection. Two Carrying books that are not easy, a bookshelf, an e-book can be loaded with a notebook sized object. Three Accurate search, no e-book shortcuts. Four The publishing process of finished products is tedious and consumes more manpower and material resources than e-books. With the rise in prices, the price of paper books is also on the rise With the wave of market fluctuations, paper books are more expensive than e-books, which are almost equivalent to one-off consumption. Two, the advantages and disadvantages of e-books ( One The advantages of e-books Since twenty-first Century, more and more people have realized the importance of thrift, And environmental protection has become Earth man" The more One thing that can not be neglected is that many enterprises have played the "green environmental protection" brand, And quite popular with consumers Favor，At present, many traditional newspaper industry closed down, Or transition to the Internet issue, Famous American, for example Washington Post - The release of printed matter has been completely finished. Thus, newspapers, magazines, and books occupy our lives A great deal of cost, but also pose a great threat to the global forest resources. The world's largest online bookstore - Amazon - Be inferior to, New e-books are already on sale, This kind of e-books is congenital in every way compared to traditional paper books The advantages are divided into the following points: One Easy to carry. Vectors are usually small and handy, as in today's mobile phones, MP3 , MP4 All have e-book function. Two Easy to issue. A large amount of reading material can be downloaded through the Internet or by small electronic devices. Free from geographical restrictions, Omit printing, handling, releasing, etc. on the way. Three Various forms of expression. The platform for reading is becoming more and more diverse. Four , Conducive to environmental protection, Save the space needed to save books. E-books achieve zero product inventory, Global simultaneous issue purchase - Convenient and quick. Save paper, reduce the earth's burden, zero tree felling, genuine environmental protection, low carbon. Five , The development of technology has brought many functions of e-books for paper books. Children's literature, Lin Li, Dodd (LynleyD- Odd Her Mao Maogou Maclary " One of the series is considered as IPad Apply to sell, This app can be used by parents or - Children record themselves while reading aloud, and they also allow children to color the original illustrations according to their preferences. Six , Using an electronic reader, Readers can turn the page with one hand. The reader can hold large volumes of books, image IPad Such backlight - The reading device can also be used after the lights are out. Besides, Before reading the whole book, Readers can browse through many online stores Free chapters, and then decide to continue reading or giving up. ( Two Disadvantages of e-books E-book shortage, first put their opinions aside, has been concerned about many forums, after the net friend Xu Woceng is willing to tree Flying" Posted a note on the Forum The shortage of e-books" Among them are several typical replies, summarized and enumerated To: One , Piracy and copyright issues. At present, the production of electronic publications, There is no uniform standard for the issue, Include format standards, Encryption standards, copyright protection standards, etc., We all know that, Piracy is the biggest headache for publishers, and electronic products Piracy will become easier, And there won't be any difference between the original and the original, In this way, publishers can "magic high"? A ruler, DaoGaoYiZhang "to effectively curb piracy, is a technical problem. Two The index is not easy. When it comes to books that need to be indexed, e-books are more cumbersome than paper books, because of the electronic Books are only found on precise search, and in other indexing methods e-books are very limited. Three Reading habits. As traditional reading methods are popular, even though many of them tend to be closer to paper books nowadays, However, Reading habits, More people prefer paper books. This is the question of acceptance of the most opinions. And e-books in China The development is not limited to the acceptance of the market. Four , Hurt one's eyes. E-book carrier, without exception, They are all electronic products, Whether mobile phones or, Computer worth mentioning, Or what - Mody E-book And other special e-book readers. The flat screen they send us information is the screen, whether it's LCD or Electronic screen。What they all have in common is that they both emit light, And all have certain radiation, Reading electronic books for a long time can cause dry eyes. Unlike fatigue reading, e-books are more likely to be tiring. Five , E-book page settings. Because the number of words displayed on a virtual page depends on the specifications and types of the screen. Book paging May be out of date, But it ensures that reading club members or students are looking at the contents of the same page. No page number also means, Readers cannot read through the contents of the book at the end of the book. To solve the problem, Most of the electronic reader attempts to read display Read content instead of page number. ===================================== On paper books and e-books With the rapid development of science and technology, a variety of electronic products continue to enrich and facilitate the public life. The advent of e-paper has subverted society's concept of the word "book", which revolves around whether e-books can replace paper The discussion of quality books is getting worse and worse. Recently, Zhou Dedong, a horror fiction writer, made a statement saying, "from now on, then." Instead of publishing paper books, he will write and publish online only to push the discussion to another level Peak. Zhou Dedong's statement is in line with the current domestic market situation, According to the China Publishing Science Research Institute The fourth national reading and purchasing tendency sampling survey report: National traditional media reading in China Reading rates continued to decline for six years, and online reading rates increased seven years ago Seven point five Times. In addition, the China Book Daily Issued " Two thousand and six China e-book Development Trends Report Data display, E-books are coming along with the web The rapid development of the Internet has been rapidly gaining popularity Two thousand and six By the end of the year, China's total volume of electronic books was Fifty-three Wan, among Two thousand and six New e-books in 2010 Twelve Wan. As far as the reader is concerned, compared to paper books, the electronic The book represents a great advantage in some ways: ( One quick and easy: it's one of the biggest advantages of e-books, compared to a thick book In terms of quality books, readers can read the latest books anytime and anywhere by downloading updates from the web, And through inquiry and other functions, you can quickly select the content you are interested in, and more can be carried out with the author Interaction。( Two Large capacity, at any time Internet download, without geographical restrictions, eliminating the pain of fatigued by a long journey. (3 Diversity, multimedia : At present, the platform for reading is becoming more and more diverse, e-book content It also presents multimedia audio-visual materials. Readers can not only read books in general sense, but also choose "happy" Multimedia information assisted reading. ( Four Save resources: Generally speaking, buying a paper book is better than buying a copy of the same content E-books cost too much, At the same time, the choice of e-books can reduce the use of paper and avoid resources Waste。As for the above, the rapid development of e-books is beyond doubt, but does that mean anything? What about the decline of paper books and the eventual replacement of e-books? Personally, the answer is negative. Although paper books do have these disadvantages, it also has electrons What the book is inaccessible to: First， E-books have two drawbacks, One is staring at the screen for a long time, It can cause eye damage, Vision loss; two, the screen itself has a certain radiation, easy to cause health effects, especially skin The skin has a lot of effect. In addition, people do not feel good when reading articles on a computer screen. Research at the Massachusetts Institute of Technology Researchers believe that the brain's message on paper and information displayed on a computer screen can vary Reaction. Text and images printed on paper in a fixed position , Seem to be used for storage " Space map " The part of The brain has a special infection. And the computer screen is scrolling to display information, which seems to deprive the big Some subtle visual and tactile cues in the brain that help us acquire new knowledge. From a psychological point of view, reading is more difficult to read and easier to accept than to look at the screen Volume. From the way of reading, when reading a paper book, we can easily annotate and write the words beside the text Yes, make all kinds of marks. Through these means, we can more profound understanding of the content of the book, and then burst The spark of inspiration produces new ideas. Historically, many universities have been asking people to read books and become people The reason why we study treasures is that. And through the screen reading, plus notes, write experience, it is not allowed Easy to implement in the corresponding paragraph. In general, we can only build a new file and write it in it Comments and impressions. This kind of separate annotation, experience, obviously not in front of the direct, will certainly affect Reading effect. Book culture is the ancient books e-books can not replace the author's original authentic love This is because, even if the same words in the same article, because writing had different mentality, in the pen It also presents different calligraphic art, which is a wonderful cultural flavor. Although now paper books The words on it are printed in a rigid way, but they also carry an aroma of ink This is an ebook A cultural breath that cannot be copied. Another point is copyright. Although the current paper books piracy rampant, but compared to e-books, It can better protect the author's interests. E-books facilitate exchanges, but to some extent help Pirates Popular edition. Although there are paid downloads, more often than not, users simply need a few points The mouse, without any price, can obtain the results of others, as a writer as a laborer It is clearly unfair. Based on the above analysis, it can be concluded that paper books are essential, but electronic Books are also indispensable. In a sense, the market balance is gradually tilted toward e-books, but that doesn't mean that Paper books can be allowed to be missing. A number of websites have been used to describe current paper books The "Twilight", in the past ten years with the full power of the network A new force suddenly rises., all over the world The information or usefulness or futility of a corner is closely related, Boost e-book growth Become a big mac" . From under the banyan tree to the grand literature, China network literature from the wilderness lakes came Has a mature online reading charging model phase. Two thousand and nine At the end of the year, Shanda literature high-profile acquisition under banyan, This grand has Chinese starting point network, Hongxiutianxiang network, Jinjiang network and the original literature " Banyan tree "4 Home literature website Thirty More than 10000 copies of the original novel copyright, and signed the most commercial value of China Nearly all of the author's copyright, took the network of original literature 80% Above market share. And pass Writers have also come to the net, claiming that writers will have to learn in the Internet Age " amphibious " Survival. Current starting point Worldcn contract Guo Jingming, Yan Geling, Hai Yan and other best-selling author, according to each paper book pricing The One / Three to One / Two Collect fees. Cheap and massive online reading is eating into the proportion of traditional readers. However, the market needs to be calm Managers also need cool customers, but it's true that e-books have huge advantages, but we don't either Can therefore abandon the use of paper products. We can make e-books as a fashion, convenient and fast Tools, but we must not forget the joys of reading paper books. Thousands of years of paper books as The carrier of culture, not only because of its material function, but also in some aspects as a cultural standard Zhi. On the other hand, to develop e-book market, we should pay attention to the following problems: ( One price, popular currently on the market for e-book readers like Hanvon prices etc. Higher, Price from One thousand three hundred and eighty Yuan to Two thousand six hundred and eighty Yuan inequality, in many cases, is a patent for middle and high income groups. ( Two Electronic content industry chain has not really formed. Before the advent of e-books, people didn't want to Recognize the importance of mobile copyright, Many copyright agreements involve only paper publishing rights or online publications Copyright. Therefore, it would be a headache for e-book manufacturers to figure out copyright holders. Not to mention the subsequent profits Sources and fragmentation patterns are not yet formed. ( Three complex customer requirements also pose challenges to end designers. Because of the diversity of e-books The complexity of the design will inevitably bring great pressure to designers, and the design of e-books must be rich and distinctive Pertinence. ( Four Piracy is rampant, and the quality of books is generally not high, which is the worst in the market Question. The poor quality of e-books, on the one hand, undermines readers' interest in reading and, on the other hand, violates it Interests of. At present, the question before readers is how to use the two reasonably. If you talk about the relationship between the two, I I think the best paper books, e-books supplemented, that is, buy cheap paper books, DOWNLOAD slightly Expensive paper books; paper books need to be read intensively; electronic books are extensively read; search and consult are the main ones; paper books are for reference For a slim, E-books are for work and survival, The two complement each other, Each improves by association with the other，Cannot do one thing and neglect the other。
